The end result of a good Public Relations Manager Resume

Finding a Qualified Resume Writer for a...
Public Relations Manager Resume

If you're a Public Relations Manager or Director, you know what your job entails. You're doing research to identify and understand the target market, preparing press releases and speeches for media events, responding to public inquiries and requests through various media, communicating to the general public on behalf of an organization, aiding other employees of an organization with their communication skills, maintaining a specific image of an organization using words and images, reviewing promotional activities to ensure that they do not contradict the goals of the organization, assist in planning fundraising activities for an organization, and more.

Whew. But the question now is, how do you translate that information onto a resume in such a way as to motivate a hiring official into picking up the phone? If you're not sure, that's OK. Most people aren't used to thinking about their jobs in a promotional sense. But a good resume writer? Well, that's what they do.

Former recruiter David Alan Carter recommends the following resume services for Public Relations Managers... each with a Better Business Bureau score of "A" or better.

Recommended Resume Services for a Public Relations Manager Resume

Considering a Career Move into Public Relations Management?

If you're considering a move into PR management from either a closely related field or from a totally unrelated profession, you'll be looking for a transitional resume -- and a talented resume writer to handle the assignment. Transitional resumes are some of the most difficult resume projects as they require a writer knowledgeable in at least two professions -- and the ability to identify transferable skills from one to the other.

Before you hand off that resume assignment, make sure you know enough about the job of a PR Manager to... a) really want it, and b) be able to step up to the plate. Here's a quick overview (more information at Wikipedia - Public Relations):

General Overview: As a public relations manager, you are in charge of overseeing all communications between your client or employer and the general public. The goal is to maintain a positive image to consumers, business partners, and the media so that interactions between parties are always smooth and effective. This results in good business and the maximizing of profits. Maintaining a positive image involves informing consumers about products and services and providing great customer service.

Public relations managers are employed in nearly every field, and most work in office environments. A typical work-week is 40 hours or longer, and some travel may be required to make press releases and to attend special events.

Education and Training: Public relations managers are generally required to have a bachelor's degree in a business-related field. Four-year degrees in public relations, communications, journalism, business administration, psychology, or English are most common. Coursework in public speaking, public relations, English, and technical and creative writing are typically very useful for the job. A master's degree may be required by some employers, but that is usually the exception and not the rule.

Work-related experience is very important for the job because those who are familiar with the work will make a much smoother transition to the workplace. Two to three years of public relations experience is highly-recommended, although top-level positions may require five or more. Certification is also a great idea because it's a sign of competence and experience. The Public Relations Society of America offers certification to those who have a certain amount of working experience after they pass a standardized exam.

The Future: The Public Relations Management profession is expected to grow at about 21% through 2020.

The Pay: Annual salaries for Public Relations Managers in the U.S. range from $30,500 to $95,200, with the average median annual wage hitting $93,300 in 2011 as per the U.S. Bureau of Labor Statistics.

Still interested in pursuing a position in PR management? Great. The next step is to prepare for a consultative telephone interview with your resume writer. Treat the coming job search like the business it is, and you'll do fine.

Best of luck,
David Alan Carter, OccupationalResumes.com

P.S. More information at the U.S. Bureau of Labor Statistics - Public Relations Managers and ONetOnline.org - Summary Report for Public Relations and Fundraising Managers

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